MIND CRUNCH

Cheez-Its

Chris did some comedic mind-crunching to create a cheese Monster Truck for creative agency Digitas in an off-the-wall campaign for best selling US snack Cheez-It Grooves.

Directed by: Chris Waitt

Client: Kelloggs

Agency: Leo Burnett / Digitas

Executive Creative Director: Michael Shirley

Editor: Carey Williams

Production Company: Framestore Pictures