Cannes award winning advertising campaign for hip brand 'Beats by Dr. Dre' featuring A-list music and comedy talent such as Nicki Minaj, Chris Rock and Eminem to launch the brand's portable speaker 'The Pill'. Chris wrote and directed a number of spots, as well leading the design, conception and animation of the 'Pills' characters.
Directors: Chris Waitt, Henry Trotter
Editor: Carey Williams
Producers: Simon Whalley, Alex Wills
Production Company: Framestore
Client: Beats by Dr. Dre
Cannes, Golden Lion (winner)